The Auto Industry Interrupted by Millennials?

Millennials have changed the way the automotive industry must market vehicles. Why? Simply put, Millennials are challenging the need for cars. Tucson.com recently issued an article regarding the impact Millennials will have on the auto industry in delaying buying vehicles. Most Millennials prefer public transportation or ride-sharing because it not only saves money but is also better for the environment.

As Millennials graduate college and enter the work force, many are delaying making major life decisions. What’s more, as Millennials are graduating with more debt, having a harder time securing jobs and living at home longer, many are not able to take on the financial responsibility of owning a car. Add in the fact that many don’t have their driver’s license, it’s unclear the kind of impact this will have on the automotive industry. All that said though, the flexibility of leasing might be more appealing to Millennials.

For Millennials looking to have the freedom that comes with owning a car, taking over a lease might be the most suitable option. Not only is it much cheaper than purchasing a vehicle, no down payment is required, it’s also a shorter-term commitment. Instead of being stuck with the same car for the next few years, by taking over an existing lease you are committed to a car for about 24 months.

Those who are currently stuck in their lease, Swapalease.com helps them exit their lease early. By listing their lease on Swapalease.com, individuals are matched up with those looking to take it over, releasing drivers from the contract.

Swapalease.com is the largest online lease transfer marketplace and has vehicles and customers in every state in the continental United States and Canada. For more information on finding the best car lease deals or to learn how you can have a successful car lease trade, visit Swapalease.com or contact them at 866-SWAPNOW.

Auto Financing and Leasing: Options for Consumers

The automotive industry has grown exponentially, reaching 16.5 million vehicles sold in 2014 and an estimated 16.9 million for 2015. With the rise in auto sales, it is no surprise that consumers are feeling more confident in the economy and willing to spend more money. However, experts are wary of the cost of new vehicles and how this affects consumers.

The Center for American Progress recently stated that auto finance is the third biggest credit market in the country behind student loans and mortgages. The article went on to say that at least 86 percent of families own at least one vehicle and are American’s most common asset. What’s more, as the cost of buying a new vehicle continues to rise consumers need to borrow more and for longer in order to bring the monthly payment down.

The article also mentioned that 85 percent of new vehicle and 54 percent of used car sales are financed. With so many vehicles being financed, consumers must be mindful of their monthly budget in order to afford brand new models. For drivers looking for a shorter-term, more affordable commitment leasing a car might be the better option.

Swapalease.com, the largest online lease transfer marketplace, is the place to go for short-term leases. Why would I want to take over a lease? Not only is it a more economical option to purchasing a car, you are not stuck with it for the next few years. For those looking to exit their lease early, listing it on Swapalease.com is one way to avoid breaking your lease and having to be penalized for exiting your lease early.

Headquartered in Cincinnati, Ohio, Swapalease.com is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. For more information about Swapalease.com or how to exit your lease early, call 866-SWAPNOW or visit www.swapalease.com.

Technology and Leasing Go Hand in Hand

Technology – we can’t escape it. From the latest phones, to smart homes, to cars technology is the hot commodity that keeps on getting hotter. The automotive industry has seen a significant increase in the way technology is presented and used in vehicles. Consumers want to drive cars with the latest gadgets available, yet not all can afford to because technology packages hike up the overall price. However, buying a car isn’t the only option when choosing to get into a new car.

The popularity of leasing has been steadily increasing and will continue its climb if the cost of owning a vehicle also increases. Though the economy has been improving, gas prices decreasing and consumer confidence experiencing a boost, not everyone is looking to take on the long-term commitment of owning a car. A recent article in the New York Times talked about how technology has, in a way, helped increase auto lease sales. There were 16.5 million new vehicles sold in 2014, the highest since 2006, and a quarter of these sales were leases.

The article went on to say that consumers aren’t as concerned with the overall cost of something as they are with monthly payments. Therefore, leasing has found a favorable audience, especially with Millennials. As Millennials’ influence and purchase power grows, automakers will need to find a way to cater to this demographic and leasing is one way in doing so.

However some might find that leasing a car for 3 years is still a long-term commitment. Swapalease.com, the largest online lease marketplace, lists leases that allow buyers to take over. If you find you no longer need your leased car and need to exit your lease early, Swapalease.com will list it and match you with someone looking to take it over.

No down payments are required and both parties walk away with what they’re looking for. The online marketplace has vehicles and customers in every state in the continental United States and Canada. For more information on finding the best car lease deals or to learn how you can have a successful car lease trade, visit Swapalease.com or contact them at 866-SWAPNOW.

New Car in the New Year? Make Sure You Know Your Options

It’s January, the beginning of a new year. For many it also means deciding to get a new car. The average American family car is around a decade old and many are looking to get into something different. However, buying a new vehicle isn’t as easy as many would like it to be. The good news is that the shopping process can start from the comfort of your own home.

In the world of interconnectivity, it’s becoming very common for consumers to do due diligence before purchasing a new car. The Internet makes it very easy to browse through different inventory and see many makes and models before ever setting foot in a dealership. A recent article in Boston.com explained the difficulty involved when deciding to purchase a new vehicle.

What’s more, the price of new cars has seen steady increase and consumers have been borrowing more and for longer in order to afford their new vehicle. But for those looking to get more car for their money, buying might not be the best option. Leasing has grown in popularity and taking over an existing lease, most of the time, requires no down payment and will save you money.

Thinking of handing in your lease before it’s due? Be ready to shell out some extra cash for “breaking” the terms of the contract. If you’re seeking a more favorable option, check out Swapalease.com. Listing your lease on Swapalease.com, the largest online lease transfer marketplace, will help you connect with someone looking to take over the remainder of your car lease.

No need to step foot onto a car lot. Being efficient in your car shopping is essential in getting a good deal. Headquartered in Cincinnati, Ohio, Swapalease.com is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. For more information about Swapalease.com or how to exit your lease early, call 866-SWAPNOW or visit www.swapalease.com.

The Appealing Side of Leasing a Car in the New Year

Car buying today has come a long way. Where leasing was once seen as a privilege for those who were able to drive a new car every few years, it can now be seen as a more affordable option than vehicle ownership. The cost of owning a car has steadily risen due to higher prices and lengthier loan terms. People now have to borrow more and longer in order to afford a new vehicle.

Are you thinking twice about leasing a car? Not everyone is convinced of the power of leasing. According to Business Insider, leasing from a cost standpoint might sound less appealing. If you have 20% down and a five-year loan, (in the sixth year) the car can be yours with no more payments. What if someone isn’t able to make a 20% down payment? It might take much longer to achieve that goal. Being able to lease a car has many advantages. You are able to get your dream car and pay much less and always have a brand new car.

The recent article from Business Insider also presents that leasing a car you will be stuck in a contract with stiff financial penalties to pay. What happens if you were to switch jobs and have a longer commute? Or move and no longer need a car? Swapalease.com is the perfect answer to these questions. You don’t have to feel like you will be trapped with the car or half to save up 20% to buy a car plus 5 year loan.

Swapalease.com offers individuals to leave their leases with few penalties, if any. For consumers who are looking to get a new car leasing might be the perfect decision, especially if you’re looking for a shorter-term commitment then getting stuck with the same car for the next 72 months. Swapalease.com offers an alternative to buying a car.

Headquartered in Cincinnati, Ohio, Swapalease.com is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. For more information about Swapalease.com or how to exit your lease early, call 866-SWAPNOW or visit www.swapalease.com.

New Year, New You, New Car; The Right Time to Buy?

The end of the year is usually seen as the best time to get into a new car because dealers are offering some of the biggest sales to meet their year-end quota. However, this isn’t always true.  Experts say that it is wise to do some shopping and comparing of models, makes and deals before making a long-term decision.

Recently Today Money posted an article stating that shoppers should mind the hype on these great end of year deals. However, there is usually fine print that customers miss which state the exceptions and rules for what’s being advertised. What if you could do your car shopping without stepping foot onto a dealer’s lot?

As we start the New Year, many people will look to get into a new car. Instead of locking yourself into a five or six year loan why not take over a car lease? With cars being seen as disposable and interchangeable as mobile phones, now might be the best time for you to drive the vehicle you’ve always wanted.

Swapalease.com, the largest online car lease trade marketplace, helps drivers exit their lease before it’s due. By listing their lease on the Swapalease.com website, others’ looking for a short-term commitment can take over the remainder of that lease. It’s the perfect solution for both parties, and the whole process takes place from your computer, not at a dealership. Not only is there no down payment required, you’re also not stuck in the same vehicle for the next half-decade. Who wouldn’t want that?

Swapalease.com is the largest online lease transfer marketplace. The online marketplace has vehicles and customers in every state in the continental United States and Canada. For more information on finding the best car lease deals or to learn how you can have a successful car lease trade, visit Swapalease.com or contact them at 866-SWAPNOW.

Digital Advertising Rising in Auto Industry

Consumers today are smarter and more informed when it comes to car shopping than in the past. The Internet has made comparing deals, vehicle makes and models easier and faster than visiting multiple dealerships. However, dealerships must have a strategy in place on converting visitors into buyers.

A recent article in Epoch Times discussed how dealers are beginning to understand the importance of not only having a web presence but also spending money on digital advertising. In order to reach your target audience, especially Millennials, dealerships must meet drivers where they are. However, as Millennials are delaying making big-life decisions such as buying a car, it poses a new challenge for how dealers can persuade this demographic.

The rate of unemployment coupled with school loan debt and living at home longer, has made it difficult for Millennials to begin their adult life. For many, purchasing their own vehicle is unattainable because of how expensive cars are. Though lenders are offering longer loans to make payments more manageable, the best option for emerging adults could be taking over an existing lease.

Swapalease.com offers individuals looking to get out of their current lease an alternative to breaking their lease. These individuals are matched with drivers looking for a short term, budget-friendly commitment and can take over an existing lease. For Millennials, it’s the perfect solution to purchasing a brand new vehicle. It’s more bang for your buck.

Headquartered in Cincinnati, Ohio, Swapalease.com is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. For more information about Swapalease.com or how to exit your lease early, call 866-SWAPNOW or visit Swapalease.com.

The New Normal For Car Shopping

The price of automobiles has been on the rise lately but that hasn’t prevented Americans from purchasing new cars. In fact, sales of automobiles in 2014 have increased exponentially when compared to the last couple of years.

Nevertheless, consumers are looking for ways to make payments more manageable. A recent article in TIME stated that Americans have been borrowing more in order to afford their new vehicles. The article presented data from Experian Automotive that found the average new car loan increased by $1,100 to $27,799.

Consumers are borrowing more and for longer to cope with the rising prices. The average monthly payment for a new car is $470 and consumers will be stretching the grand total over 5 or 6 years. The longer loans might mean that you’ll end up paying more in accumulated interest over time. However, taking over an existing can be the solution for individuals looking for short-term commitment and lower monthly payments.

Swapalease.com, the largest online lease transfer marketplace, offers drivers the chance to take over an existing lease. Drivers who no longer want to stay in their car lease can have someone else take it over by listing it on Swapalease.com. What better way to get into a newer vehicle that fits within your budget? You upgrade your cellphone every few months, why not your car?

Headquartered in Cincinnati, Ohio, Swapalease.com is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. For more information about Swapalease.com or how to exit your lease early, call 866-SWAPNOW or visit Swapalease.com.

Automotive Industry Needs to Appeal More to Women

It is no surprise that automakers don’t generally market to women. However, more should reconsider their marketing campaigns as three in four moms deem themselves the primary decision maker when it comes to new car purchases, according to a recent article in MediaPost.

Although online shopping has helped the car browsing and purchasing model, many people still prefer to visit dealerships in order to negotiate a price. Most dealerships, however, still have an outdated business model when it comes to selling to women and this is hindering their bottom line sales.

For example, there are still dealers and sales people who may not negotiate with women although it has been found that more women enjoy negotiating as opposed to men. As women are becoming the decision makers in many families, it would benefit dealerships to appeal to these women, reaching them where they are online and in real life. Gone are the days of not knowing what kind of car or deal women wanted. The twenty first century woman, and mom, does her due diligence before going to the dealer lot.

For the budget conscious woman, leasing might be more favorable than flat-out purchasing a car. Leasing is a shorter-term agreement, usually 36 months, compared to a car loan, around 60-months. Instead of committing your individual or family budget to a long-term loan, leasing offers a more convenient option.

Swapalease.com, the largest online lease transfer marketplace, offers car shoppers the chance to exit their lease. By matching up individuals looking to transfer out of their lease early with drivers looking to take on the remainder of the short-term lease, Swapalease.com helps both parties save time and money.

Headquartered in Cincinnati, Ohio, Swapalease.com is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. For more information about Swapalease.com or how to exit your lease early, call 866-SWAPNOW or visit Swapalease.com.

Enough is Enough for Driver Loyalty

Experian recently found that auto brand loyalty was, on average, a success rate of 49.5 percent, meaning that dealerships had a 50/50 chance of getting return business for the same brand. This information, listed in a recent Forbes article, also mentioned that common knowledge would have longer-term owners to be brand-loyal customers, however, the opposite is true. Lessees who take on a 12-month vehicle lease are 57.3 percent more likely to be a brand-loyal customer.

As the article mentioned, it is those who lease vehicles that will likely be brand-loyal customers. How come? As it turns out, a fixed lease term contributes to creating brand-loyal drivers. For long-time car owners a lot has changed since they last got a vehicle such as credit score and vehicle budget. Since vehicle leases are usually 36 months long, not much has changed for these drivers making it easier for them to get a new model of the same make they just returned.

For lease cycles that are shorter than 36 months, brand loyalty is even higher. Swapalease.com recently polled many of its lease transfer customers and found that roughly 68 percent of those polled said they were interested in staying in the same brand family. This number shoots up to 75 percent when it is a luxury brand such as BMW, Mercedes-Benz or Lexus.

For those who are in the market to get a new car leasing might be the best option, especially if you’re looking for a shorter-term commitment then getting stuck with the same car for the next 72 months. Swapalease.com offers an alternative to buying a car.

The largest online lease trade marketplace, Swapalease.com helps drivers exit their lease early. For drivers shopping for a newer vehicle, Swapalease.com allows buyers to take over the remainder of a lease. What better way to get into a new vehicle than by taking over a lease? There is no down payment needed and most times it’s the cost-effective option.

The online marketplace has vehicles and customers in every state in the continental United States and Canada. For more information on finding the best car lease deals or to learn how you can have a successful car lease trade, visit Swapalease.com or contact them at 866-SWAPNOW.